Postcards have a 3% success rate, while others claim they have 2%. It may be a small number, but when you consider the long term brand image they create, and the aggregate sales they influence, it can be a bigger number.
by
owenskie
2008-01-14 13:51
promotionals
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marketing
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advertising
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postcards
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postcard
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printing
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promo
http://owenskie.wordpress.com/2008/01/14/promotional-postcards-and-their-success-fact-or-fiction/
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