jackiege's Bookmarks About "marketing"

Types of Social Media Content - A Conceptual Overview [SearchEngineWatch]

If social media success = 1/2 social network 1/2 quality content ... an understanding of both social network building and content development is necessary.

by jackiege 2008-04-10 02:33 socialmedia · content · marketing

http://blog.searchenginewatch.com/blog/080408-070000 - cached - mail it - history

Tropical SEO » Top 17 Niche Social Media Sites (That Actually Send Traffic)

by jackiege 2008-04-02 12:18 aaa · ads · marketing · niche · sem · socialmedia · traffic · vertical

http://tropicalseo.com/2007/top-17-niche-social-media-sites-that-actually-send-traffic - cached - mail it - history

What is Your Social Media Marketing Strategy? | Online Marketing Blog

by jackiege 2008-04-02 12:03 aaa · ads · bizmodel · howto · marketing · sns · socialmedia

http://www.toprankblog.com/2008/03/social-media-marketing-strategy - cached - mail it - history

Social Media Marketing Still Lacks Strong Metrics

by jackiege 2008-04-01 10:34 aaa · marketing · socialmedia · statistics

http://www.marketingcharts.com/direct/social-media-marketing-still-lacks-strong-metrics-4039 - cached - mail it - history

Widgets are great for musicians, and not so bad for businesses, either » VentureBeat

by jackiege 2008-03-31 04:23 aaa · bebo · facebook · ilike · marketing · music · myspace · sns · widget

http://venturebeat.com/2008/03/12/widgets-are-great-for-musicians-and-not-so-bad-for-businesses-either - cached - mail it - history

SplashCast Closes Over-Subscribed Series A Funding and Appoints Advertising Executive to Board

by jackiege 2008-03-31 03:36 aaa · facebook · marketing · myspace · sns · social · socialmedia · socialnetworking

http://www.businesswire.com/portal/site/google/?ndmViewId=news_view&newsId=20080320005256&newsLang=en - cached - mail it - history

The Future of Marketing Advertising [ paul isakson ]

by jackiege 2008-03-30 09:56 aaa · ads · brand · marketing

http://paulisakson.typepad.com/planning/2008/03/the-future-of-m.html - cached - mail it - history

Tipping Point & Social Media(by 方军) - 思维的乐趣BLOG

by jackiege 2006-10-21 04:40 wom · marketing · tippingpoint · sns · community · pics

http://www.mindmeters.com/showlog.asp?log_id=3076 - cached - mail it - history

MYSVW 博客大秀场

by jackiege 2006-10-21 04:40 websites · blog · marketing · auto

http://www.mysvw.com/mysvw/blog_index.do - cached - mail it - history

POLO Space 大赛 - 首页

by jackiege 2006-10-21 04:40 websites · blog · marketing · msn · auto

http://msn.polochina.com/index.html - cached - mail it - history

Zango – You’re Good to Go. Unlimited Free Games, Free Videos and Free Downloads.

***一个免费网站，提供附带广告的免费在线游戏，屏保，视频等下载，使广告商，用户和发布者合理的联系在一起，集成在一个平台上

by jackiege 2006-10-21 04:40 websites · adware · marketing · tools · online · videos · game · screensaver · wom · ads

http://www.zango.com/ - cached - mail it - history

微内容和微营销 - 吕欣欣

***对于针对“微内容”的营销，强调更多的用户参与，群智和分享的蛛丝马迹能够让市场参与者有效的定位用户行为，这样可以进行更精确的营销活动。

by jackiege 2006-10-21 04:40 microcontent · marketing

http://www.lvxinxin.com/archives/122 - cached - mail it - history

营销理念的演变:4P→4C→4R - 博客x5dj.com

以满足市场需求为目标的4P理论，以追求顾客满意为目标的4C理论，和以建立顾客忠诚为目标的4R理论。

by jackiege 2006-10-21 04:40 marketing · theory · 4c · 4p · 4r

http://www.x5dj.com/UserForum/00262247/00071897.shtml - cached - mail it - history

YouTube’s Lonelygirl15 a Fake - Mashable!

by jackiege 2006-10-21 04:40 marketing · youtube · videos · viralmarketing · lonelygirl15

http://mashable.com/2006/09/08/youtubes-lonelygirl15-a-fake/ - cached - mail it - history

MySpace Marketing - Ask A Ninja - Mashable!

******

by jackiege 2006-10-21 04:40 ninja · myspace · marketing · brand · web2 · youtube · videos

http://mashable.com/2006/04/28/marketing-20-ask-a-ninja/ - cached - mail it - history

Web ads sector lacks experienced staff - FT.com

In the US, spending is expected to increase by nearly 30 per cent this year to $16bn. In the rest of the world, growth is expected to reach 35 per cent this year, raising spending to $11.6bn, according to Merrill Lynch estimates.

by jackiege 2006-10-21 04:40 ads · marketing · data · usa · ugc

http://www.ft.com/cms/s/e2a439cc-378b-11db-bc01-0000779e2340.html - cached - mail it - history

apophenia: lonelygirl15

介绍了一些lonelygirl15背后的一些事情且贴了一封制作小组的信

by jackiege 2006-10-21 04:40 youtube · videos · lonelygirl15 · media · community · marketing · viralmarketing

http://www.zephoria.org/thoughts/archives/2006/09/07/lonelygirl15.html - cached - mail it - history

LonelyGirl15 - Is She or Isn't She? - ARGN

在lonelygirl15还没有揭晓是何人为幕后操纵者时，所做的各种猜测

by jackiege 2006-10-21 04:40 marketing · lonelygirl15 · youtube · videos

http://www.argn.com/archive/000454lonelygirl15_is_she_or_isnt_she.php - cached - mail it - history

BizPredict.com: Where you can help predict the future of business

与CrowdIQ很像 via http://business2.blogs.com/business2blog/2006/09/introducing_biz.html

by jackiege 2006-10-21 04:40 marketing · survey · web2site · websites · sns · tools · wisdom · business

http://www.bizpredict.com/ - cached - mail it - history

中国传媒业的丑闻-扛枪老头

那个所谓的北京日晚青晨企业策划中心，你们别给我机会，如果再遇到海豹，我照样会杀无赦。

by jackiege 2006-10-21 04:40 media · bad · society · marketing

http://champion.blog.sohu.com/13481746.html - cached - mail it - history

Quigo Technologies, Inc. - Content-Targeted Ad Serving and Search Engine Marketing Solutions

via WangTam也采用收入分成模式,其报纸客户的广告收入有一部分归 Quigo.与 Google 或 Yahoo 签订合同的是被动接受广告放弃了与广告客户之间的直接联系不同, Quigo 则将订单细节信息存储在自己的服务

by jackiege 2006-10-21 04:40 websites · ads · marketing · adsense · search

http://www.quigo.com/ - cached - mail it - history

营销的4c是什么?相对4p有什么? - 第8音 http://www.d8in.com

BADSTRING

by jackiege 2006-10-21 04:40 marketing · theory · 4c

http://www.d8in.com/blog/article.asp?id=299 - cached - mail it - history

“秘密营销” - Flypig: 在屋顶唱着你的歌

“秘密营销”让那些看起来冷漠无情的大公司拥有和消费者“亲密接触”的机会，雀巢品牌经理Jonathan Bloom说。

by jackiege 2006-10-21 04:40 marketing

http://www.flypig.org/001939.html - cached - mail it - history

AISAS - 2SIMPLE

比这个理论更NB的是,电通有一套基于AISAS的软件,整合了互联网媒体的各种统计数据(各网站的用户特征、流量、广告点击率、到达率等等)并且定时更新这些数据,他们所制定的投放方案完全是基于

by jackiege 2006-10-21 04:40 ebiz · wom · marketing · theory · buzzwords

http://2simple.cn/2006/09/aisas.htm - cached - mail it - history

MySpace 起步揭密（二） - 盛冬平

如果按照注册用户数把MySpace和Skype算作最大的Web2.0的成功案例的话，我想我们应该注意到一个有趣的共同点：他们在起步初期都得益于和一个强大的推广渠道成为伙伴。

by jackiege 2006-10-21 04:40 myspace · skype · general · vc · marketing · 渠道

http://blog.sina.com.cn/u/451aab2f010006pb - cached - mail it - history

UGC的热和粘 - laolu

by jackiege 2006-10-21 04:40 ugc · sns · ads · marketing

http://laolu.spaces.live.com/blog/cns!8FDD94E24830A815!2762.entry?_c=BlogPart - cached - mail it - history

《夜宴》网络票房几何？优度宽频全面试水电影互联网发行 » i.blogbeta

by jackiege 2006-10-21 04:40 movie · marketing · www

http://i.blogbeta.com/108.html - cached - mail it - history

百度为什么Hi | 未完成 - Incomplete

******通过对百度空间中的用户文章分析、用户对百度知道、百度百科以及百度贴吧的内容参与情况的分析，百度可以准确地得到每一个百度用户的兴趣点、爱好点以及特征，百度只是通过记录用

by jackiege 2006-10-21 04:40 baidu · community · se · search · 百度空间 · marketing · ads

http://in.comengo.net/archives/baidu-hi/ - cached - mail it - history

Netflix：提出好建議，給你百萬美元大獎！ - Engadget Chinese

這筆錢將獎勵那些提出建議促使Netflix影片推薦系統的精確度上升至少10%的用戶，如最終無人有此資格，則對該系統提升作出最大貢獻的用戶將獲得5萬美金。

by jackiege 2006-10-21 04:40 netflix · marketing

http://chinese.engadget.com/2006/10/09/netflix-give-us-a-best-advice-give-u-a-million-dollars/ - cached - mail it - history

Direct Mail Drives Traffic Directly to Web Sites - eMarketer.com

在线营销和直接营销的界限越来越模糊,区分在于语义和语境之间的关联.电子邮件营销的有效率正在逐渐提高

by jackiege 2006-10-21 04:40 marketing · webmail · data

http://www.emarketer.com/Article.aspx?1004220 - cached - mail it - history

社会化媒体的营销尝试 - laolu

在看到一个网络广告后，消费者更倾向于去搜索引擎研究一下广告里的产品，而不是把广告转发给朋友，前者是后者的3倍;Jupiter建议，利用社会化媒体网站的病毒营销者，需要以搜索引擎推广和

by jackiege 2006-10-21 04:40 blog · media · ads · marketing · viralmarketing · data · jupiter

http://laolu.spaces.live.com/Blog/cns!8FDD94E24830A815!2803.entry - cached - mail it - history

Customer Engagement - 2SIMPLE

一、CE是与用户互动而不是做普查，用户的抽取不必刻意追求统计学上的分布，找到比较放的开的，能够互动的用户非常重要；二、用户的需求永远超出产品经理的想象，不要试图设定一个死板

by jackiege 2006-08-29 04:57 marketing · users · customerengagement · product

http://2simple.cn/2006/08/customer-engagement.htm - cached - mail it - history

MarketingSherpa关于Podcasting的报告 » PODCAST PODIUM 播客宝典

by jackiege 2006-08-27 02:05 podcast · ads · marketing · report · data

http://hopesome.com/archives/1122.html - cached - mail it - history

从“世界品牌实验室”谈“无耻营销” > 中国营销传播网

所谓“无耻营销”，就是指企业明明知道一些营销手段一旦出笼，就会导致大量的争论批评，甚至道德的谴责，但是企业为了经济效益，甚至是故意的制造出一些“能受到批评”的元素

by jackiege 2006-08-26 00:35 marketing · 无耻营销

http://www.emkt.com.cn/article/272/27233.html - cached - mail it - history

凤凰卫视与FT中文网(by 方军) - 思维的乐趣BLOG

“品牌的确是建立在错觉基础上的”这一结论让我联系到“投机”、“隐瞒”、“假象”等词语，这是一个负性的结论。这一结论表面上看好象有道理，实际上是为了迎合当今市场的“投机”心

by jackiege 2006-08-20 13:50 media · brand · broadcast · tv · marketing · newspaper

http://www.mindmeters.com/showlog.asp?log_id=3186 - cached - mail it - history

网上互动广告山雨欲来 - DoNews.com

高速互联网接入迅速普及，加上越来越容易将自己的文本、音频和视频内容放到网上并进行编辑，使得媒体消费已经从一种被动体验转变成互动体验。同样的因素也使网页视频内容的观看量大幅

by jackiege 2006-08-20 09:20 ads · marketing · media · retail · walmart · case

http://www.donews.com/Content/200607/9a101f10a5674f64add502b1019a10c9.shtm - cached - mail it - history

“病毒视频”

它不是科学，它是艺术

by jackiege 2006-08-17 08:10 marketing · viralmarketing · wom · general · whatis · case

http://www.mindmeters.com/arshow.asp?id=2368 - cached - mail it - history

“病毒视频”由红转黑(by 林嘉澍) - 思维的乐趣BLOG

科技的发展可以创造新的传播路径，也可以在一夜之间把它毁掉。CBS曾经说过：“病毒视频是不能被制造出来的——它必须是原生态的、草根的、真实的，用户可以鉴别出来什么是真实的什么又

by jackiege 2006-08-17 07:41 marketing · viralmarketing · videos · youtube · media

http://www.mindmeters.com/showlog.asp?log_id=3158 - cached - mail it - history

互联网模式正在发生改变 - 风在南方

Nielsen//NetRatings的Jon Gibs认为：“由于这些网站在很大程度上依赖于病毒式营销，在过去的一年中，用户产生内容式网站的增长速度相当快。它们也从自己的成本效率（cost-effectiveness）上获益，因

by jackiege 2006-08-16 08:04 www · marketing · nielsen · data · viralmarketing · ugc · why

http://ksyinthesouth.spaces.live.com/Blog/cns!326345D4D202FB3!2066.entry - cached - mail it - history

RSS最直接的应用在哪？: bruce's blog

是商业信息的订阅吗？市场营销人员大多看好这样一种主动订阅信息的用户，依靠RSS，他们可以让真正感兴趣的目标人群订阅喜爱的商品信息等。

by jackiege 2006-08-07 04:00 rss · marketing · blog · syndication

http://brucexiongxconly.spaces.live.com/Blog/cns!D1352D9390C69579!122.entry - cached - mail it - history

寻找推广《迷失》和其他电视剧的新机遇 - Knowledge@Wharton

“体验是内在的、私人的，只存在于曾在情感、身体、智力甚或精神层面上积极参与的个人心中”。他补充说“没有两个人会有相同的体验，因为每次体验都是从与活动的互动中获得的“。

by jackiege 2006-07-16 19:57 marketing · tv · community · experienceeco · bizmodel · makemoney · lost

http://www.knowledgeatwharton.com.cn/index.cfm?fa=viewfeature&languageid=4&articleid=1431 - cached - mail it - history

FT中文网 - FTChinese.com

BADSTRING

by jackiege 2006-07-02 01:26 ads · marketing · www · psychology · society

http://www.ftchinese.com/sc/story.jsp?id=001005145&pos=RIGHT_HLB&pa1=2&pa2=8&loc=STORY - cached - mail it - history

marktd: latest marketing news

A community-edited marketing news site

by jackiege 2006-07-01 06:52 marketing · news · digg · community · websites · web2site

http://www.marktd.com/ - cached - mail it - history

Zixxo - Homepage

Users can find coupons via search or browse on the site, or receive email or RSS alerts for the location and/or coupon categories of their choice.

by jackiege 2006-06-26 00:59 websites · web2site · coupon · shopping · local · ebiz · marketing · business · ads

http://www.zixxo.com/cmn/Homepage.aspx - cached - mail it - history

进入RSS市场营销时代 | BiZwiKi.CN - 喧闹 PK 噪音

by jackiege 2006-06-24 21:31 rss · marketing · data · emarketer

http://www.bizwiki.cn/teamblog/?p=153 - cached - mail it - history

沃尔玛：走向中高端市场之弊端？ - Knowledge@Wharton

by jackiege 2006-06-24 12:00 company · walmart · marketing · case

http://www.knowledgeatwharton.com.cn/index.cfm?fa=viewfeature&languageid=4&articleid=1420 - cached - mail it - history

» 聊聊Pogo的口碑营销 | 未完成 - Incomplete

by jackiege 2006-06-21 19:55 wom · marketing · tippingpoint · game

http://in.comengo.net/archives/pogo-and-word-of-mouth-marketing/ - cached - mail it - history

星汉’s Blog » 引爆流行：Web2.0的传播理论（上：关键人物法则）

by jackiege 2006-06-21 19:51 booknotes · tippingpoint · wom · marketing

http://www.xinghan.net/index.php/post/7 - cached - mail it - history

» 读书笔记：引爆流行 | 未完成 - Incomplete

by jackiege 2006-06-21 19:41 booknotes · tippingpoint · wom · marketing

http://in.comengo.net/archives/reading-notes-tipping-point/ - cached - mail it - history

» Blog搜索与微言的力量 | 未完成 - Incomplete

“微”是web2.0时代的一个重要特征，而要认识、了解和理解这些“微”，就需要各种有效的工具，比如Technorati这样的blog搜索工具，类似Techmeme的blog聚合工具，Edgeio这样的专门聚合工具，甚至Digg

by jackiege 2006-06-21 19:30 blog · technorati · pr · marketing · web2 · web2core · microcontent

http://in.comengo.net/archives/blog-search-and-micro-persuasion/ - cached - mail it - history