Web metrics firm Hitwise today released new data on US social networking traffic that shows Facebook increasing in both market share of visits and average time spent compared to this time last year, VentureBeat reports.
Here’s ...
Yahoo has upgraded its advertising platform and promises to revolutionize online display advertising making it cheaper and easier for publishers and advertisers. The new ad system, formerly called AMP and renamed APT after a trademark ...
Controlling your social network advertising may get simpler with the addition of MySpace’s self-service ad platform, launched in public beta this week. The platform is available for use by individuals and companies to promote themselves ...
Search advertising spending will grow by 30 per cent this year in the UK, PricewaterhouseCoopers (PwC) has predicted. According to the firm, search ads - including pay-per-click - will see growth higher than that forecast ...
A new personal web scout called Yotify just launched into public beta. This service lets you track anything on the internet and only reports back when it has results for you to review. Your Yotify ...
Facebook talks a lot about the “social graph.” It is basically the network of connections between people, which changes and is amplified based on contributions that various people make to the network.
The social graph matters to marketers because knowing how social graphs work can makes ads and campaigns more effective, according to Debra Aho Williamson, [...]
Google Sites, the Google platform for document sharing and collaboration, has been dubbed “SharePoint Light” by many members of the tech community. However, the platform might be getting a new name soon, and one that won’t be so nice. Apparently, spammers have adopted Sites as a tool to host spam and malware, and, thanks to [...]
Protecting your identity online is just as important as protecting your identity offline; in some cases it is moreso because brands and companies can be badly hurt, sometime irreparably, due to a single malicious attack. They say that one upset consumer will tell 100 people about their experience while one happy consumer will tell no [...]
eBay is resurrecting its keyword advertising program that it had dropped 2 years ago. eBay AdCommerce is a pay-per-click system that allows eBay sellers to advertise their listings and eBay Stores via a text ad on eBay search result pages. The system works like other ad networks, with advertisers bidding on keywords. When shoppers enter [...]
You must be so relieved—your business finally has a website. It looks hip. You’re getting lots of complements and the content that took your spouse over a year to write is pretty good. So why your website traffic is too low?
Well, first of all, your website is not the field of dreams. Remember the movie [...]
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