The design of your website will make all the difference in whether you make money from the Internet or fail dismally.
The most important factor in generating sales leads online is having a website that converts website visitors to sales leads (ie. people who pick up the phone with a strong desire to buy what you sell).
That's where we come in.
Web Profits specialises in designing you a professional website that sells. A website that generates sales leads to your business.
We focus on 4 major areas when designing your website:
1. Keyword Research
2. Copywriting
3. Call To Action
4. Design
Direct marketing, unlike traditional marketing, is all about achieving a return on investment from your advertising spend and tracking the response from each individual campaign.
The new Google Website Optimizer is now available to the public... which means that all Adwords advertisers can now conduct testing with this new Google tool.
Testing is the cornerstone of successful online marketing. All of the world's greatest marketers achieve the results they do because they understand the power of testing and they test everything.
Landing pages are a critical part of any online marketing strategy. But before we talk about landing pages, it's important to remember that the two critical success factors to any online marketing campaign is traffic (the number of people that visit your site) and conversions (the number of people that take action when they get to your site).
There are many aspects of search engine optimisation (SEO) that are uncertain... constant questions SEO experts have about what factors Google takes into account for rankings in its search engine.
In the past few years a practice by website owners and SEO experts, coined Google Bombing, gained notoriety. But it seems this practice is soon coming to an end.
Just a few weeks ago, on a weekend away with my fiancee I stumbled across a magazine call Wired. It was perfect. Every single page contained something interesting to me, and the articles discussed topics like YouTube, MySpace, Spyware, Google and a number of other very relevant (and exciting) articles.