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        <title><![CDATA[StartupJournal | E-Commerce]]></title>
        <link><![CDATA[http://www.startupjournal.com/ecommerce/ecommerce/20050517-spors.html?sjcontent=mail]]></link>
        <description><![CDATA[or any business to succeed these days, it has to have a presence on the Internet. But before you delve into the complexities of an Internet strategy, there's a crucial first step to take.
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        <category><![CDATA[marketing]]></category>
        
        <author><![CDATA[smallbusiness]]></author>
        <pubDate>Mon, 19 Dec 2005 06:36:00 -0500</pubDate>
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        <title><![CDATA[Trends in future marketing - brandXpress Blog]]></title>
        <link><![CDATA[http://brandxpress.blogspot.com/2005/05/trends-in-future-marketing.html]]></link>
        <description><![CDATA[With societal, cultural and technological changes occurring at increasingly accelerated rates, keeping your eye on the horizon of future trends in branding gives your company the advantage.
          <img src="http://www.simpy.com/t/fir.gif"/>
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</description>
        
        <category><![CDATA[marketing]]></category>
        
        <author><![CDATA[smallbusiness]]></author>
        <pubDate>Mon, 19 Dec 2005 06:36:00 -0500</pubDate>
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        <title><![CDATA[Taking Your Business Online]]></title>
        <link><![CDATA[http://www.nfib.com/object/IO_22329.html]]></link>
        <description><![CDATA[I want to take my business online, but I can't afford the entire inventory I would need to get started. Should I wait to receive orders before buying the stock?
          <img src="http://www.simpy.com/t/fir.gif"/>
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</description>
        
        <category><![CDATA[marketing]]></category>
        
        <category><![CDATA[technology]]></category>
        
        <author><![CDATA[smallbusiness]]></author>
        <pubDate>Mon, 19 Dec 2005 06:36:00 -0500</pubDate>
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        <title><![CDATA[ALLBUSINESS.COM: THE ADVISER / Take advantage of trademarks to protect your product, service]]></title>
        <link><![CDATA[http://www.sfgate.com/cgi-bin/article.cgi?file=/chronicle/archive/2005/05/18/BUG25CQK8A1.DTL&type=business]]></link>
        <description><![CDATA[A trademark protects a word, phrase, symbol or design used by its holder to differentiate itself or its products or services from competitors.
          <img src="http://www.simpy.com/t/fir.gif"/>
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</description>
        
        <category><![CDATA[marketing]]></category>
        
        <author><![CDATA[smallbusiness]]></author>
        <pubDate>Mon, 19 Dec 2005 06:36:00 -0500</pubDate>
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        <title><![CDATA[The Dos and Don'ts of Search Engine Optimization]]></title>
        <link><![CDATA[http://www.entrepreneur.com/article/sbc/0,6136,317788,00.html]]></link>
        <description><![CDATA[Discover the top 10 things you can do that can make or break your ranking with the free search engines.
          <img src="http://www.simpy.com/t/fir.gif"/>
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</description>
        
        <category><![CDATA[marketing]]></category>
        
        <category><![CDATA[technology]]></category>
        
        <author><![CDATA[smallbusiness]]></author>
        <pubDate>Mon, 19 Dec 2005 06:36:00 -0500</pubDate>
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        <title><![CDATA[Start a retail business]]></title>
        <link><![CDATA[http://www.entrepreneur.com/article/0,4621,319940,00.html]]></link>
        <description><![CDATA[Ready to start a retail business? Don't get stuck at the fork in the road--we've mapped out 3 different retail paths so you can choose the one that's right for you.
          <img src="http://www.simpy.com/t/fir.gif"/>
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</description>
        
        <category><![CDATA[marketing]]></category>
        
        <category><![CDATA[finance]]></category>
        
        <author><![CDATA[smallbusiness]]></author>
        <pubDate>Mon, 19 Dec 2005 06:36:00 -0500</pubDate>
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        <title><![CDATA[Department of Home Land Security and Small Business]]></title>
        <link><![CDATA[http://www.inc.com/magazine/20050501/sales.html]]></link>
        <description><![CDATA[The Department of Homeland Security has $40 billion to spend. Here's how to get a piece of it.
          <img src="http://www.simpy.com/t/fir.gif"/>
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</description>
        
        <category><![CDATA[marketing]]></category>
        
        <author><![CDATA[smallbusiness]]></author>
        <pubDate>Mon, 19 Dec 2005 06:36:00 -0500</pubDate>
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        <title><![CDATA[Microsoft Eyes Small Retailers, Unveils POS Software]]></title>
        <link><![CDATA[http://www.smallbusinesscomputing.com/biztools/article.php/3505896]]></link>
        <description><![CDATA[While the company has long offered its Retail Management System for mid-market retailers, today the software giant announced the release of Microsoft Point of Sale
          <img src="http://www.simpy.com/t/fir.gif"/>
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</description>
        
        <category><![CDATA[technology]]></category>
        
        <author><![CDATA[smallbusiness]]></author>
        <pubDate>Mon, 19 Dec 2005 06:36:00 -0500</pubDate>
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        <title><![CDATA[AP Wire | 05/18/2005 | Name change can help a company adapt]]></title>
        <link><![CDATA[http://www.kansascity.com/mld/kansascity/business/11679000.htm]]></link>
        <description><![CDATA[Changing a small company's name can be expensive and time consuming, but many owners realize that their businesses need new identities - the old names just aren't working anymore. They need names that reflect changes in the marketplace.
          <img src="http://www.simpy.com/t/fir.gif"/>
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</description>
        
        <category><![CDATA[marketing]]></category>
        
        <author><![CDATA[smallbusiness]]></author>
        <pubDate>Mon, 19 Dec 2005 06:36:00 -0500</pubDate>
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        <title><![CDATA[Memory Card Costs More If You're a Small Biz | Bayosphere]]></title>
        <link><![CDATA[http://bayosphere.com/node/410]]></link>
        <description><![CDATA[Dan Gillmor is in the market for some memory and compared prices shopping as a consumer, and as a small business person.
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</description>
        
        <category><![CDATA[technology]]></category>
        
        <author><![CDATA[smallbusiness]]></author>
        <pubDate>Mon, 19 Dec 2005 06:36:00 -0500</pubDate>
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        <title><![CDATA[Should You Incorporate Your eBay Business?]]></title>
        <link><![CDATA[http://auctionbytes.com/cab/abu/y205/m05/abu0143/s02]]></link>
        <description><![CDATA[You started by selling a few things, only to find that you could make money this way. Your sales volume has grown and now you want to know if it's time to take legal steps to formalize your business.
          <img src="http://www.simpy.com/t/fir.gif"/>
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</description>
        
        <category><![CDATA[management]]></category>
        
        <category><![CDATA[marketing]]></category>
        
        <author><![CDATA[smallbusiness]]></author>
        <pubDate>Mon, 19 Dec 2005 06:36:00 -0500</pubDate>
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        <title><![CDATA[Seal the Deal]]></title>
        <link><![CDATA[http://www.entrepreneur.com/article/0,4621,315650,00.html]]></link>
        <description><![CDATA[Despite widespread knowledge of the problem, shopping-cart abandonment continues to plague e-tailers.
          <img src="http://www.simpy.com/t/fir.gif"/>
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</description>
        
        <category><![CDATA[marketing]]></category>
        
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        <pubDate>Mon, 19 Dec 2005 06:36:00 -0500</pubDate>
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        <title><![CDATA[Forget: I'm The Expert. Think: I'm A Fellow User - Small Business Marketing Strategies]]></title>
        <link><![CDATA[http://www.smallbusinessbranding.com/smallbusinessbranding_blo/2005/05/forget_im_the_e.html]]></link>
        <description><![CDATA[Even though they usually have an expert level of knowledge and wisdom, most savvy solopreneurs don't really think of themselves as experts.
          <img src="http://www.simpy.com/t/fir.gif"/>
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</description>
        
        <category><![CDATA[marketing]]></category>
        
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        <pubDate>Mon, 19 Dec 2005 06:36:00 -0500</pubDate>
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        <title><![CDATA[Ideologic » Carnival of the Capitalists]]></title>
        <link><![CDATA[http://www.ideologicllc.com/wp/2005/05/22/carnival-of-the-capitalists/]]></link>
        <description><![CDATA[A round up of the week's business stories and comments about  them from business bloggers
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<a href="http://www.simpy.com/user/smallbusiness/tag/%22economy%22">economy</a>,

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<a href="http://www.simpy.com/user/smallbusiness/tag/%22technology%22">technology</a>,

<a href="http://www.simpy.com/user/smallbusiness/tag/%22marketing%22">marketing</a>,


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</description>
        
        <category><![CDATA[economy]]></category>
        
        <category><![CDATA[management]]></category>
        
        <category><![CDATA[technology]]></category>
        
        <category><![CDATA[marketing]]></category>
        
        <author><![CDATA[smallbusiness]]></author>
        <pubDate>Mon, 19 Dec 2005 06:36:00 -0500</pubDate>
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        <title><![CDATA[Marketers Big and Small Taking a Shine to Blogs (Reuters)]]></title>
        <link><![CDATA[http://today.reuters.com/news/newsArticle.aspx?type=internetNews&storyID=2005-05-23T124626Z_01_N226699_RTRIDST_0_NET-BIZBLOGS-DC.XML]]></link>
        <description><![CDATA[As mainstream media grapples with whether to join, fight or ignore the burgeoning phenomenon (of blogging), some intrepid marketers see blogs as a way to capture the attention of Web "influencers," early adopters of trends or products who spread the word
          <img src="http://www.simpy.com/t/fir.gif"/>
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</description>
        
        <category><![CDATA[marketing]]></category>
        
        <author><![CDATA[smallbusiness]]></author>
        <pubDate>Mon, 19 Dec 2005 06:36:00 -0500</pubDate>
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        <title><![CDATA[Book Review: All Marketers Are Liars (800-CEO-READ )]]></title>
        <link><![CDATA[http://www.800ceoread.com/blog/archives/001193.html]]></link>
        <description><![CDATA[With that provocative title and opening salvo, well known author, marketing expert, and business blogger Seth Godin takes the reader on another landmark journey into the marketing field.
          <img src="http://www.simpy.com/t/fir.gif"/>
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        <category><![CDATA[marketing]]></category>
        
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        <pubDate>Mon, 19 Dec 2005 06:36:00 -0500</pubDate>
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        <title><![CDATA[EBay Drop-Off Stores Balk at Regulation (NY Times)]]></title>
        <link><![CDATA[http://www.nytimes.com/2005/05/24/technology/24ebay.html?ex=1274587200]]></link>
        <description><![CDATA[States like Calif. and Fla. are debating whether drop-off stores like AuctionDrop and iSold It should be governed by the laws to prevent the sale of stolen items that currently apply to pawnbrokers, secondhand stores and auc
          <img src="http://www.simpy.com/t/fir.gif"/>
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        <category><![CDATA[marketing]]></category>
        
        <category><![CDATA[policy]]></category>
        
        <author><![CDATA[smallbusiness]]></author>
        <pubDate>Mon, 19 Dec 2005 06:36:00 -0500</pubDate>
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        <title><![CDATA[Advertisers Want Something Different - New York Times]]></title>
        <link><![CDATA[http://www.nytimes.com/2005/05/23/business/media/23adco.html?ex=1274500800&en=e78db6db6ad54ffc&ei=5088&partner=rssnyt&emc=rss]]></link>
        <description><![CDATA[Marketers are trying desperately to stay ahead of the technological innovations that are changing how consumers view their messages - and are putting pressure on their agencies to adapt.
          <img src="http://www.simpy.com/t/fir.gif"/>
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          Tagged by <a href="http://www.simpy.com/user/smallbusiness">smallbusiness</a> under 
         
<a href="http://www.simpy.com/user/smallbusiness/tag/%22marketing%22">marketing</a>,


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</description>
        
        <category><![CDATA[marketing]]></category>
        
        <author><![CDATA[smallbusiness]]></author>
        <pubDate>Mon, 19 Dec 2005 06:36:00 -0500</pubDate>
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        <title><![CDATA[StartupJournal | Consultant Strategies]]></title>
        <link><![CDATA[http://www.startupjournal.com/columnists/marketing/20050406-marketing.html]]></link>
        <description><![CDATA[The equivalent to speed dating: sizing up prospective clients on whether they'll be great clients or pains in the neck in about eight minutes.
          <img src="http://www.simpy.com/t/fir.gif"/>
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          Tagged by <a href="http://www.simpy.com/user/smallbusiness">smallbusiness</a> under 
         
<a href="http://www.simpy.com/user/smallbusiness/tag/%22marketing%22">marketing</a>,


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</description>
        
        <category><![CDATA[marketing]]></category>
        
        <author><![CDATA[smallbusiness]]></author>
        <pubDate>Mon, 19 Dec 2005 06:36:00 -0500</pubDate>
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        <title><![CDATA[How to Name Your Business]]></title>
        <link><![CDATA[http://www.entrepreneur.com/article/0,4621,265010,00.html]]></link>
        <description><![CDATA[What's in a business name? Plenty. Not only must your name reflect your brand and be memorable, there are also a host of legal issues to consider.
          <img src="http://www.simpy.com/t/fir.gif"/>
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          Tagged by <a href="http://www.simpy.com/user/smallbusiness">smallbusiness</a> under 
         
<a href="http://www.simpy.com/user/smallbusiness/tag/%22marketing%22">marketing</a>,


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</description>
        
        <category><![CDATA[marketing]]></category>
        
        <author><![CDATA[smallbusiness]]></author>
        <pubDate>Mon, 19 Dec 2005 06:36:00 -0500</pubDate>
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