eemili_il's Feed

About Esoteric Labs

eemili_il — Thu, 23 Aug 2007 09:08:00 -0400

Esoteric Labs is a newly formed, “boutique” style internet marketing laboratory exclusively catering to no more than 10 client businesses at a time. We are a group of specialists who have been executing successful SEO strategies since 1996.Ã Our philosopy is centered around partnering with our client companies to produce results that are beyond what the typical Search Engine Marketing service allows. Esoteric Labs was founded by George Benckenstein. His expertise in web marketing, design and functionality spans more than a decade, and he has developed software that was integral in successful, go-to-market execution for numerous internet companies. Before creating Esoteric Labs, George served as Online Marketing and eCommerce Directors for some of the nationÃ¢â¬â¢s largest online etailers. In some cases, his work has been able to help stimulate over 1000% growth in less than 3 years. Past affiliations include work with ad agencies producing print ad campaigns for companies such as BMC Software, Toyota, Saturn, Pirelli, AT&T, Coca Cola, Herman Miller, Hennessy and United Airlines as well as corporate annual reports for Continental, Steel Case, Texaco, and AT&T. George holds a BS in Communications from St.Edwards University and an MBA & MS in Marketing from the University of St. Thomas. Disclosure: This blog is a collaborative blog written by a group of individuals. For questions about this blog, please contactÂ Benck (info AT esotericlabs.com. This blog accepts forms of cash advertising, sponsorship, paid insertions or other forms of compensation. The compensation received may influence the advertising content, topics or posts made in this blog. That content, advertising space or post may not always be identified as paid or sponsored content. The owner(s) of this blog is compensated to provide opinion on products, services, websites and various other topics. Even though the owner(s) of this blog receives compensation for our posts or advertisements, we always give our honest opinions, findings, beliefs, or experiences on those topics or products. The views and opinions expressed on this blog are purely the bloggers’ own. Any product claim, statistic, quote or other representation about a product or service should be verified with the manufacturer, provider or party in question. This blog does not contain any content which might present a conflict of interest. Contact Esoteric Labs Fields marked with * are required fields Name: * Email:* Website: Subject:* Message: * Please Confirm You’re Human - What is 2 + 2?* � Link: Tagged by eemili_il under search engine optimization, page rank,

Employing a "Drunken SEO Strategy" in order to rec

eemili_il — Thu, 09 Aug 2007 02:44:00 -0400

can totally relate the the post on http://esotericlabs.com about the Drunken SEO Strategy. My wish is that I could go back in time and start all over again. Well IÂm on the right track now working with HoustonÂs SEO Company... Tagged by eemili_il under search engine optimization, search engine marketing,

Social Bookmark Marketing Integration

eemili_il — Wed, 08 Aug 2007 09:08:00 -0400

What was once considered a strange little “widget” for bloggers is rapidly maturing into the next generation of search - welcome to Web 2.0. Today, millions of people are abandoning traditional search engines and directories in favor of social bookmarking services. Unless you have a solid understanding of the social bookmarking phenomena. (more…) inbound links� link building� link popularity� social bookmarking� social media optimization� social network marketing� inbound links, link building, link popularity, social bookmarking, social media optimization, social network marketingLink: Tagged by eemili_il under search engine optimization, pagerank,

Using IN-Bound Linking Tactics to Out-Distance your Competition

eemili_il — Sun, 22 Jul 2007 09:35:00 -0400

When talking with clients and other SEO rockstars, one of the most common questions is “how do you know which links will pass you the link juice and which ones will not?” If your success depends, even slightly, upon being found in th... Tagged by eemili_il under Inbound Linking, Search Engine Optimization, SEO,

ø 13 Best Free Search Engine Optimization Tools. | Search Engine Optimization 2.0 ø

eemili_il — Sat, 07 Jul 2007 10:37:00 -0400

There are many ways to go about managing your Search Engine Optimization campaigns. Do yourself a favor and bookmark this page now. From link building to keyword density and from Search Engine Marketing to On-Page Optimization, the work of an SEO enthusiast is ever evolving. Since many people are managing their own SEO campaigns instead of hiring a Search Engine Optimization Company, we wanted to put together a list of some of the most valuable Free Search Engine Optimization Tools we’ve come across. (more…) Link: Tagged by eemili_il under seo,

Welcome to Seocracy.com

eemili_il — Fri, 06 Jul 2007 10:31:00 -0400

Welcome to my brand new home on the internet! Some of you may know me from my blog on Undiggnified.com and some of you may know me from my custom content service over on CustomDataSales.com. I am excited to tell you all that Seocracy.com is the ... Tagged by eemili_il under search engine advertising, search engine optimization, social network marketing, online press distribution, seo rankings,

5 thoughts about On-Page Search Engine Optimization

eemili_il — Fri, 06 Jul 2007 07:43:00 -0400

Why should you dedicate considerable resources to On-Page Optimization? What exactly are the benefits of On-Page Optimization? Many people believe that once theyâve built a site, success will come on its own. Theyâre wrong. Most of these sites have gone down within a year. Many tend to underestimate the importance of search engines and fail to recognize the ranking process. This may be the most important factor for a successful site. Building a successful Search Engine Optimization Campaign is not a âone dimensionalâ proposition. There is web content development, link building and other âoff pageâ issues to consider. On-Page Optimization will help ensure that your site will get the necessary exposure to convert you visitors. Here, are at least 5 thought of why On-Page Optimization is important to the success of your Search Engine Optimization Campaign. 1. Optimize for higher rankings On-Page Optimization in your site will give you the advantage of a higher ranking with search engines. Normally, search engines would give higher rankings to sites that can and would serve the most incapable user: search engine robots. The higher the ranking, the more popular youâre site will be. 2. Optimize to make your website more accessible By using On-Page Optimization principles, you can make it easier for your visitors to navigate and access your site because it will be so much more user-friendly AND search engine friendly. Everyone including search engine robots, less-skilled, and less-capable human visitors will be at ease. These visitors will love your site because of the simplicity, allowing them to find what they’re looking for on your web site with a few clicks. 3. Optimize to increases Sales On-Page Optimization will give you the benefit of attracting visitors to your website and building link popularity to your website. This guarantees increased sales because your site visitors are able to obtain valuable information on your site. One principle you have to remember is that higher ranking will increase your popularity status and in turn will increase your revenue. On-Page Optimization will help give you this advantage. 4. Optimize so that cell phones and PDAâs have access to your site In a time where technology is at its peak, more people are using cell phones, PDAâs and other smaller gadgets to access the internet. The negative part about this is these devices have some very limited features: they do not support JavaScript and with images enabled, it can run up a huge bill for your cell phone. On-Page Optimization would enable these hand-held gadget users to access your site. It will show that you are progressive and thinking about the future with your business and your web site. 5. Optimize to pre-sell products By pre-selling, we mean that you will be able to help your site visitors to make informed decisions. On-Page Optimization will enable you to write articles about how your products will benefit your visitors. You will be able to tell your site visitors how your products can help them solve their problems. This will put them in a better position to buy your products. On-Page Optimization isnât hard but it takes perseverance and consistancy. Search Engine Optimization is a creative and somewhat artful task of bringing the essential elements necessary to fuel your siteâs success. on page optimization, optimization principles, page optimization, search engine friendly, search engine optimization Tagged by eemili_il under web design, web development,

Wallstreet Journal writes about the need for Search Engine Optimization.

eemili_il — Fri, 27 Apr 2007 11:36:00 -0400

Some entrepreneurs have built thriving businesses largely by getting search engines such as Google Inc.’s to direct customers to their Web sites. But what happens when the search engines suddenly start pointing consumers somewhere else? (more…) Tagged by eemili_il under pay-per-click, search engine optimization,